Few things in luxury fashion are as mysterious or as talked about as the Hermès waitlist. For many buyers, the idea that you can’t simply walk into a boutique and purchase a Birkin or Kelly is confusing, even frustrating. Why would a brand make it so hard to spend tens of thousands of dollars?
The truth is, the Hermès waitlist is not a flaw in the system, it is the system....
Few things in luxury fashion are as mysterious or as talked about as the Hermès waitlist. For many buyers, the idea that you can’t simply walk into a boutique and purchase a Birkin or Kelly is confusing, even frustrating. Why would a brand make it so hard to spend tens of thousands of dollars?
The truth is, the Hermès waitlist is not a flaw in the system, it is the system....
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